WWE Files to Trademark 'Vice City' Ahead of GTA 6 Release
WWE has reportedly moved to trademark the phrase "Vice City," a filing that appears tied to wrestler Lola Vice rather than any conflict with GTA 6.
According to Kotaku, WWE is attempting to trademark the term "Vice City" just months ahead of GTA 6's highly anticipated launch. The timing has raised eyebrows among fans given how closely the phrase is associated with Rockstar's long-running Grand Theft Auto series.
Kotaku's report suggests the filing is likely connected to WWE wrestler Lola Vice rather than any direct attempt to clash with Rockstar's franchise. WWE may be looking to secure branding rights tied to the wrestler's name and persona rather than stake a claim on the fictional city itself.
Details on the scope of the trademark filing remain limited, and it's unclear exactly what products or media the trademark would cover if approved. As always with trademark filings, there's no guarantee it will be granted, and the process can take time to play out.
We'll continue to watch how this develops, especially given the heightened attention on anything "Vice City"-related as GTA 6's release window approaches. For now, this appears to be a case of coincidental overlap rather than a targeted move against Rockstar's upcoming game.